On my last day in Austin, TX I was wearing a Gowalla shirt. I walked into the Aol Studio and someone asked me how I got the shirt. Gowalla was doing a special SXSW promotion, you could get your Gowalla passport, fill it up with stickers and get Gowalla swag.
So when the guy asked me how I got the Gowalla shirt, I was honest with him. I said “I paid for this shirt”. He looked really confused, he said “wait, you paid money for that shirt?”. My response: “Yes, I paid cash money for this shirt”.
I love the design of Gowalla, so I am willing to pay to wear their brand. However, I was not really using Gowalla at SXSW. I was not willing to check in everywhere just to get a shirt, but I was willing to pay for one. That’s the difference between loving the design and loving the service!
I love Foursquare, and the new update makes me love it even more! Foursquare bringing back the leaderboard was smart! It feels like a game again. Every check-in counts and I’m loving it.

Foursquare is also showing me more about my check-in history. Gives me extra points for hanging out with the same people, and really is helping me to explore my city.

This is going to make foursquare tips more useful. Just the other day I got a thank you on twitter for a foursquare tip I left over a year ago.

My Gowalla shirt from SXSW 2010
It’s things like this that will make me add more tips because I know they are really useful to my friends. I also think this will turn into certain friends becoming experts in the categories of places that they check-in most. Of course my friends are going to look for my tips when they are looking for a good vegetarian place to eat. Hopefully foursquare will start to reflect the expertise that your friends have. They had the data, why not use it!
Gowalla hasn’t lost me as a user yet, I just use foursquare more at this point. That is why you will see me wearing a Gowalla shirt, while checking in on Foursquare.


#1:
#2 
#4
#5