Register as press

I heard about the Web 3.0 conference in NYC in May so I went over to their site to check out what the conference has to offer. I like attending these kinds of things because it helps me to understand how other people view the web. I already know how I view the web and I know that I think will happen in the future. But it is important to know what “industry analysts” say is going to happen and how they are telling companies to prepare.
For whatever reason I wanted to attend. But I can never seem to absorb the fees that these conferences charge for a pass, so I usually try to get in as press. It usually isn’t very hard, I write a blog about social media, I produce a show about online sites, services, tools and communities, so getting a press pass to cover the Web 3.0 conference should be easy. But listen to their qualifications for press.
To qualify for press credentials, you must:
  • be affiliated with a nationally or regionally recognized media outlet and;
  • hold an editorial title or;
  • hold a position as an industry analyst

To obtain your press credentials at the show, you must present either:

  • a business card, or
  • copy of masthead show name and title, or
  • letter from editor or publisher assigning bearer to cover the event

You do not qualify for press credentials if you are:

  • a publisher
  • a sales rep
  • any other non-editorial personnel
To request a press pass, please email events@mediabistro.com, and include: name, title, publication, URL, and full contact information.
Umm, what qualifies as a nationally recognized media outlet these days? I produce an online show, seen all over the world. I am the only editor of this blog, which is read all over the world, I don’t know what you want from me.
For a conference talking about Web 3.0 they don’t seem to be very open to online media as a press outlet. Or am I just misunderstanding them.

My talk at Social Media Jungle

Here is the video from my talk at Social Media Jungle, a huge thanks to Bill Cammack for recording the video. The first few mins of the talk are missing but basically I was talking about do we have to draw a line between personal and brand? And if so, what does that line look like?

Speaker: Sarah Cooley (randomsarah.com / @sarahcooley)
Title: “Drawing The Line Between Personal And Brand”
Date: March 19, 2009
Conference: “Social Media Jungle: New York City” #smjnyc
Recorded By: Bill Cammack

why create a new account

So yesterday when I decided to start selling Avon as a part of a Social Media experiment my first thought was to create new accounts. I made a new twitter account, and I started this blog to document my online social life as an Avon representative.

But today I was thinking about creating new accounts, are you alienating your community who might want to know what you are doing, but might not know to follow that new account, or might not want to?

I have a personal twitter account @sarahcooley, and I use it for everything. My show has a separate twitter account, @whatsitallabout, but I think that makes sense. Should I just use @sarahcooley to talk about selling Avon, since I already have a community there? or would that upset my followers? After all, it is something that I am doing, and by following me, they are saying that they want to know about that.

Just some thoughts…I would love to hear yours.

Making different content for different platforms

I have decided to start making separate videos for my tumblr account and hopefully foster a community over there that is separate from my random sarah community. Maybe they will both end up being the same…we will see.

I am trying to focus on my different communities across the social web and embrace the fact that they are different. In the spirit of this, I have un-linked my twitter feed from my facebook status updates so that I can try to focus on the facebook community as something that is separate from my twitter community.